03 · Advertising, Commercial & Ecommerce

Advertising, Commercial Lifestyle & Ecommerce NYC.

Hero campaign imagery for advertisers and brands. Print campaigns, brand storytelling, and ecommerce apparel — built for agencies, advertisers, DTC brands, and editorial submissions.

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Advertising and commercial lifestyle photography — NYC by Dorothy Shi

What we shoot

Advertising & Brand

—Hero Campaign Imagery
—Healthcare & Beauty
—Fashion & Apparel
—Kids & Family Brands

Commercial Lifestyle

—Print Campaigns
—Editorial Lifestyle
—Outdoor & Location
—In-Studio Lifestyle

Ecommerce & Apparel

—Apparel & Denim
—On-Figure & Flat Lay
—Catalog & PDP
—Studio or Location

Personal Branding

—Founder & Entrepreneur Branding
—Creator & Influencer Imagery
—Website & Social Libraries
—Press & Media Kits

Advertising & Brand Campaigns

Hero imagery for brands.

Advertising and hero campaign photography for fashion, beauty, healthcare, and kids' brands — Michael Kors, Allure, NextMed, and more.

Michael Kors advertising campaign — four-look apparel hero by Dorothy Shi, NYC

Michael Kors · Apparel Campaign

Allure magazine beauty editorial — conceptual koi water portrait by Dorothy Shi, NYC

Allure · Beauty Editorial

NextMed healthcare advertising hero — at-home medical care by Dorothy Shi, NYC

NextMed · Healthcare Campaign

Children's Fashion · Brand Campaign

Actor Crossover

Lifestyle & commercial — TV and print.

Real talent on real campaigns. Beverage, sports, hospitality, and lifestyle work for actors crossing into commercial print and broadcast.

Male Talent · TV & Print

Mature commercial lifestyle models — four mature actors smiling, NYC by Dorothy Shi

Mature · Print & TV

Coca-Cola commercial print campaign — winter Central Park, NYC by Dorothy Shi

Beverage · Print & TV

Gatorade commercial lifestyle print — fitness model outdoors, NYC by Dorothy Shi

Sports · Print & TV

Commercial fitness lifestyle — athlete with basketball in NYC park

Fitness · Print & TV

Commercial youth lifestyle — skateboarder mid-air on NYC street

Youth · Print & TV

Teen commercial lifestyle — skateboard on NYC crosswalk

Teen · Print

Personal branding commercial — businessman by Audi, NYC

Branding · Print

Commercial family lifestyle — dad with two kids on NYC street

Family · Print & TV

Commercial lifestyle — photographer in denim shirt outdoors, NYC

Creator · Print

Commercial lifestyle — mature model with bike and flowers, NYC

Lifestyle · Print

Winter commercial lifestyle — sled in snowy Central Park, NYC

Seasonal · Print & TV

Commercial lifestyle print — hospitality branding, NYC by Dorothy Shi

Hospitality · Print

Lifestyle · Print

Ecommerce & Apparel

Ecommerce, catalog & lookbook.

On-figure ecommerce, denim, and apparel photography for DTC brands and retailers — clean studio frames and on-location lookbooks ready for PDP, catalog, and campaign.